FIMM 2017 Advertising & Promotions Campaign – Looking out for Investors’ Interest



Kuala Lumpur – 5 September 2017

The Federation of Investment Managers Malaysia (FIMM) launched of its first ever full-fledged public service awareness campaign which aims to educate the public on FIMM’s role as a self-regulatory organisation (SRO).

“Investors” interest in Unit Trust (UT) and Private Retirement Scheme (PRS) is one of our top priorities. The timing of this campaign is also very pertinent to the public, as we see more and more people do not mind handing over cash for investments and signing incomplete forms for their convenience, which are against standard practice of UT and PRS investments. Hence, this campaign acts as a platform to educate the public on their rights as an investor and to let people know that FIMM is the authorised regulatory body in charge of managing Unit Trust Companies and their consultant’s code of conduct,” said Dato’ Norazharuddin Abu Talib, the newly appointed Chief Executive Officer of FIMM.

With the tagline of “Investors” Interest, Our Priority, this awareness campaign will run nationwide for 6 months from 4 September 2017 onwards and will be rolled out in two phases where Phase 1 educates public to deal only with authorised consultants and Phase 2 encourages public to start saving early through UT and PRS. The campaign covers all main stream media such as print, radio, outdoor, social content marketing and electronic media – running for a period of 6 months.

For more information or to get in touch with us, the public can visit

For more information, please contact:

Chong Chyi Ming
Corporate Communication
Tel: 03-2093 2600 /012-2257968
Email: [email protected]

About Federation of Investment Managers Malaysia

The Federation of Investment Managers Malaysia (FIMM) was established in 1993 to support the development of the investment management industry. On 20 January 2011, FIMM was recognised as a Self-Regulatory Organisation (SRO) by Securities Commission Malaysia. As an SRO, FIMM regulates and supervises its members and registered persons to strive for the highest level of integrity and standards of practice that will best serve the investment management industry and promote investor protection.

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